Daniels Waterfront – City of the Arts is becoming a hub for creative innovation, collaboration and artistic expression in Toronto. Tom Dutton, senior vice-president of The Daniels Corporation, on Oct. 13 announced a $3-million public art contribution to the Daniels Waterfront – City of the Arts neighbourhood. He was joined by Artscape CEO Tim Jones, who unveiled plans for Artscape Launchpad, a dynamic creative incubator space within the community, and OCAD University president, Dr. Sara Diamond, who said there are plans for the school to also occupy academic space within the community.
“Daniels Waterfront – City of the Arts is a neighbourhood in which the arts play a central role as a social, cultural and economic driver,” said Dutton. “It has been proven that art has a positive effect on our lives, well-being and even economic development, which is why we include art components in every single community we build.”
Two-thirds of the $3 million will go toward public art within Daniels Waterfront – City of the Arts, with the balance going to help fund the broader East Bayfront Public Art Master Plan, managed by Waterfront Toronto as part of Toronto’s Public Art Program. Subject to city council’s final approval, Daniels will move forward with an invitational competition. Internationally acclaimed artists invited to compete will include Ned Kahn who is based in California, and Public Studio – a Canadian team led by Elle Flanders and Tamira Sawatzky. Two additional artists who will be announced at a later date, will be invited to compete. The winning submission will be selected with the help of a panel of judges from the arts and design community.
As a dynamic new space for the community, Artscape Launchpad is poised to drive the ongoing evolution of art, culture and innovation on the waterfront and is a new model of creative space: part incubator, part co-working facility and part entrepreneurship centre. It has been designed to provide art and design professionals with the tools, resources, training and mentorship to build successful careers rooted in sustainable businesses. Launchpad members will gain access to a 30,000-sq.-ft., multi-disciplinary co-working environment filled with equipment and technology as well as a suite of programs and services to help them grow their incomes and launch new businesses.
The future presence of two of Canada’s most dynamic post-secondary institutions will help fuel a continual pipeline of new creative talent that can leverage Launchpad’s services.
By establishing a satellite campus presence at Daniels Waterfront – City of the Arts, OCAD University will help foster the next generation of artists and creative professionals, all while benefiting from creative synergies with Artscape, along with youth-focused arts organizations such as The Remix Project and Manifesto. The latter two organizations will also be taking up residence in the community.
“OCAD University brings our history of leadership in the fields of digital media, electronic visual art and industrial design,” Dr. Sara Diamond said. “Our collaboration with Daniels Waterfront – City of the Arts advances that legacy, provides tremendous synergies for our students, faculty, industry and not-for-profit collaborators through learning, creation and research, and provides an injection of youthful energy and imagination to the project.”
In addition to the OCAD University announcement, Dutton revealed that officials are currently discussing a potential home for a state-of-the-art School of Design for George Brown College at Daniels Waterfront – City of the Arts.