The pre-construction goldilocks zone: Just right for an investment

By Debbie Cosic
May 26, 2025

The real estate market is constantly evolving, and with uncertainty surrounding elections, tariffs, inflation and interest rates, some buyers and investors are wondering if now is the right time to make a move. While some might see this uncertainty as a reason to wait, savvy buyers know that these conditions create opportunities to secure fantastic pre-construction deals. Developers are offering incentives to attract buyers, and those who act now can lock in incredible value before the market shifts again.

Move-in ready opportunities

For buyers looking to move in soon, there are some exceptional deals available on freehold townhomes, detached homes and boutique condominiums. These properties offer immediate value with incentives that make homeownership more affordable.

  • Everwell in Barrie by Sorbara: This master-planned community offers freehold towns from the mid-$700,000s and detached homes from the high-$800,000s. With strong growth in Barrie’s real estate market, this is an opportunity to secure a home at a competitive price.
  • Station No3 in Downtown Whitby by Brookfield: A boutique midrise condo offering a package of incentives valued at more than $80,000. Buyers receive two years of free maintenance and home Internet (valued at $17,000), plus free parking and a locker (valued at $65,000). Whitby’s growing infrastructure and proximity to the GTA make this an excellent investment for both end-users and investors.
construction

Pre-construction homes for future homeowners

  • Time Townhomes in Ajax by Marshall Homes: These modern townhomes, starting from the high $500,000s, are an attractive deal for first-time buyers. The first release sold out quickly, proving the demand for well-priced homes in a growing market. Ajax’s proximity to Toronto and continued development make this an attractive option for long-term appreciation. Additionally, these homes are 40-per-cent larger and $150,000 less than the average two-bedroom condo in Durham, offering significantly more space and value for buyers.
  • Angus Glen by Kylemore in Markham: Offering a limited-time Spring Special on pre-sited pre-construction homes set for completion between late 2025 and mid-2026. Buyers can own a prestigious home in one of Markham’s most sought-after communities.

Investor-focused pre-construction deals

For those willing to wait, pre-construction projects offer a strategic way to secure real estate at today’s prices with flexible deposit structures and lucrative incentives. These projects provide the potential for significant appreciation before completion, making them ideal for investors.

  • Exhale Condos by Brixen Developments in South Mississauga: With only five per cent down and more than $100,000 in savings, this development is an incredible investment opportunity in the highly sought after South Mississauga market, minutes to the lake.
  • Rebecca Condos’ Exclusive Investor Package: Investors benefit from a two-year guaranteed rental program and free property management, ensuring a hassle-free ownership experience. With just 10 per cent down before occupancy, this is a low-risk, high-reward investment. Hamilton continues to attract investors due to its strong rental demand and ongoing urban revitalization. What makes this program the strongest in the GTHA is that guaranteed lease rates at Rebecca Condos are on average 155 per cent higher than current lease rates, ensuring investors enjoy premium returns and positive cash flow. This reflects confidence in The Rebecca and Hamilton’s future growth.
  • The Wilde by Chestnut Hill Developments in Toronto: Wilde offers exceptional value, with prices at 20- to 30-per-cent lower than nearby preconstruction condo projects, translating to $300 to $400 per sq. ft. of savings. With a unique incentive where the builder makes payments to the purchaser to supplement mortgage payments after closing, every unit remains cash flow positive from the first year, providing a strong investment opportunity. Combined with its prime location – withing walking distance of the Glencairn subway, reputable builder and stylish amenities, Wilde stands out as a smart choice for investors.

Why you should act now

The current market conditions, while uncertain, are presenting buyers with opportunities that may not last. Interest rates continue to drop, increasing demand and prices, while incentives from developers may not be available indefinitely. Pre-construction real estate allows buyers to secure pricing today, benefit from future appreciation and take advantage of lucrative incentives that make homeownership and investing more accessible.

If you’re thinking about moving or investing, now’s the time to explore these opportunities before they disappear. Whether you’re looking for a move-in-ready home or a long-term investment, this market has options for everyone.

About Author

Debbie Cosic

Debbie Cosic, CEO and founder of In2ition Realty, has worked in all facets of the real estate industry for over 25 years. She has sold and overseen the sales of more than $15 billion worth of real estate. With Debbie at its helm, In2ition has become one of the fastest-growing and most innovative new home and condo sales companies. In2ition has received numerous awards from the Building Industry & Land Development and the National Association of Home Builders.

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